Systematic Innovation in Enterprise Organizations
How enterprise organizations can make product innovation systematic and predictable — using JTBD and ODI to replace guesswork with quantified customer need.
MYLES
Innovation Strategy
Customer-Centric Innovation: Why Traditional Methods Fail
The Uncomfortable Arithmetic of Customer-Centric Innovation Every company claims to be customer-centric. Every strategy …
Read →Innovation Workshop: Structure and Execution That Produces Results
The Post-It Problem Close your eyes for a moment and picture a typical innovation workshop. Comfortable chairs, colored Post-its, …
Read →Innovation Management in Large Enterprises: What Actually Works
The Organizational Immune System Every large enterprise has an immune system. Not biological — organizational. This immune system …
Read →Design Thinking vs. Jobs to Be Done: What Works Better?
Two Frameworks, One Question Design thinking and Jobs to Be Done — both promise better products through better customer …
Read →Chinese Competition: Innovation as the Answer to Price Pressure
The Wrong Response to a Real Problem In the last three years, I have sat in strategy sessions at half a dozen DACH industrial …
Read →The Mechanical Engineer and the Innovator's Dilemma
The Best Engineers Build the Wrong Products There is a particular kind of strategic failure that is almost exclusive to …
Read →Innovation Consulting: When and Why to Engage External Help
The Industry That Oversells Itself Innovation consulting is one of the few professional services categories where the product …
Read →Agile Product Development with a Focus on Customer Outcomes
Agile Without Outcomes Is Just Fast Wrong The promise of agile product development was compelling: shorter cycles, faster …
Read →Discovery Call · 30 min